Wear Nothing Medical & Beauty and equipment business Spectrum have merged to create Spectrum Science & Beauty.
Ben Skeggs, owner of both businesses have merged the two brands in order to bring a wider range of services to clients. The merging and renaming of the business will help develop synergies to ensure the company can combine all strengths together to create better products and better services in terms of marketing, sales and customer service.
“Our Spectrum range of beauty equipment has become one of the most popular and recognised brands of equipment in the Australian market and it makes sense to align our business more closely to this brand,” Ben said.
“The name Spectrum Science & Beauty better aligns with the products and service that we are offering. Our business started in the sunless tanning market selling automated tanning booths and the name Wear Nothing was very suitable – but this is not quite as suitable for our new products and services which also include designing, developing and supplying medical-grade equipment as well as expert training and after-sales services.”
The vision for this merge and rename was to offer customers a competitive edge over other companies with quality products, the latest innovations and the highest service possible.
“We will do everything in our power to make their investment successful and to ensure their business is better off because they bought from us. This is just another step to continue this focus,” Ben said.
For more information visit http://www.wearnothing.com.au/