About Us

Professional Beauty is the leading business-to-business magazine for the Australian beauty industry. It is published bi-monthly with a circulation of 9000 readers, reaching industry decision-makers in a highly competitive, profitable and dynamic sector. It’s the “bible of the Australian beauty industry” and has been for almost 25 years. All six editions present a mix of new product information, local and international news and special features keeping all those in the industry educated and informed.

Professionalbeauty.com.au houses the latest industry news online and is supported by the industry’s only twice-weekly email newsletter.

The Professional Beauty Industry Roundtable series brings together industry thought leaders in the form of award-winning salon owners and highly regard suppliers who share their industry-wide experience on a variety of topics. Professional Beauty co-hosts BEAUTY & SPA Insiders business summit which brings together industry experts for a day of inspiring talks, innovative ideas, and engaging conversations for those wishing to drive their beauty business to the next level.

Professional Beauty is available as a free digital magazine and available as a print delivery subscription as well. 

MEET THE TEAM

Craig Hawtin-Butcher

Managing Director

Craig has over 15 years’ experience across print, digital, social and broadcast. Formerly responsible for global content output for the world’s third biggest advertising agency, Dentsu Aegis Network, Craig has previously led social media content for brands including Jaguar and Audi and was a well-respected lifestyle editor and journalist in the UK for some of the world’s best-known publications and brands, including GQ.com, Esquire, The Guardian, MSN, Mondelez and Heineken

Anita Quade

Editor

With a journalism career spanning more than 20 years that includes editing daily newspapers and magazines both locally and internationally (the UK and the Middle East), Anita’s fierce love of the beauty industry made joining the team at Professional Beauty in 2018 her ideal job. Her role involves writing about the ever-growing number of inspirational movers and shakers and keeping readers updated on the latest beauty products, devices and treatments.

Hannah Gay

Beauty Editor

Hannah joined Professional Beauty in December 2019. As Beauty Editor she reports on industry trends and developments for the print magazine while also being responsible for the print editions photoshoots and product pages. Prior to Profesional Beauty, Hannah worked across a number of print and digital fashion and beauty titles including Jones & Mr. Jones Magazine, Makeup Tips Digital and FAMOUS magazine.

Shania O’Brien

Beauty Writer

Shania is a Beauty Writer who writes about the latest trends, compiles hot tips by industry professionals, and reports on beauty events such as product launches. She joined the PB team in April 2022 and works closely on print editions as well as digital content. Shania has experience writing and editing across several media organisations including the Daily Mail Australia, Voiceworks Magazine, Honi Soit, PUNKEE, and more.

Julie Davidson

National Sales Manager

For the past two decades Julie has had the privilege of working with several publishing and media companies, across a variety of fashion, youth, business and lifestyle brands. “My passion for magazines and publishing started as a teenager and is still as alive as ever. I’m looking forward to the next chapter working with the team at Professional Beauty to further enhance and grow its prestige positioning in the market and develop new and exciting partnerships to continue its ongoing success!”

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