Sydney Beauty Expo releases post show report

The Sydney Spa and Beauty Expo has released a post show report which includes facts and figures from the September event.

Figures include the total visitor attendance, which was 10,675, with 76% of visitors living in NSW and 48% of visitors working as an owner of manager in the beauty industry.

94% of visitors stated they were satisfied with the expo, 85% agreed that it was a “must-attend” event and 76% stated that they had direct purchasing authority or influence for purchasing goods and services as seen at the expo.

Members of the beauty industry who showcased their brands at the event were thrilled with the success of the expo.

“The buzz has been across all brands…there has been an increase in quality leads for new business,” stated Gavin Caganoff, CEO if BLC Cosmetics and distributor of Thalgo, Vitaman and Essie.

The 2011 expo is set the garner even more purchasing interest. Those who wish to exhibit should contact Reed Exhibitions.

Contact: Reed Exhibitions 02 9422 2525.


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