Coty Inc, a leading global beauty company, recently announced that they will acquire O.P.I Products Inc, a leading nail care brand in the professional market.
O.P.I’s business strategy will remain focused on the salon professional.
Established in 1981, O.P.I Products Inc have vowed to continue to revolutionise the beauty industry by creating fashion forward lacquers and leading-edge innovative treatment products, under the leadership of O.P.I President and CEO George Schaeffer and Executive VP and Artistic Director Suzi Weiss-Fischmann.
In Australia, the management team will remain the same, with International Beauty Supplies, continuing to provide excellence in service, distribution, marketing and promotion of the brand.
Commenting on the acquisition, Bill McKendrick, Managing Director of International Beauty Supplies, states that: “We have enjoyed 23 successful years developing the professional and retail market in Australia for OPI.”
“We have built strong personal associations with our clients, distributors, consumers and the media and we look forward to providing the same level of service to our clients and consumers for years to come.”
Financial terms of transaction were not disclosed. The transaction is also subject to customary regulatory approvals.
Contact: International Beauty Supplies 02 9486 3211.