Four men volunteered to experience a bikini wax for the first time ever, live on camera. Their reactions were priceless…

Beauty therapists and waxing professionals alike have long known the hidden truth about men…

They’re really big babies.

Sure, give them the sound of smashing glass in the middle of the night and they’ll bust out of bed and grab the baseball bat to open a can of whoop-arse on a potential intruder; but pour a tiny bit of hot wax on them and they turn into shrieking school girls.

And thanks to this clever clip by the guys at Buzzfeed, the secret the salon walls have protected for so long is finally out.

These four not-so-courageous guys volunteered to experience a bikini wax for the first time, live on camera. Their reactions were priceless.

Warning: this may be the greatest thing you’ll see today…

Have your say: How many of these reactions have you seen in your salon?