New Modelrock Brand Campaign

Modelrock lashes has launched a brand new campaign with four hero images, a new website and brand ambassador. 


The new brand campaign features international model Melissa Johanson (Finesse Model Management) and was shot by photographer George Favios. The new hero images demonstrate the brand’s motto of “you should never be caught lashless”.


Modelrock’s new website features these hero images in a large slider.


The hair and makeup artist behind this campaign was no other than new Modelrock brand ambassador Dale Dorning. Dale is a true advocate for the Modelrock brand and the creative options available for both professionals and consumers.

“The quality, ease of use and variety of Modelrock lashes is incredible! When creating my eye looks for clients, whether it be for music video, red carpets or photoshoots, I base them around my lash choice,” said Dale.


“False lashes are the LBD for they eyes and I’m thrilled to be working with Modelrock’s founder and CEO Raelene Mara.”

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