Blush is a powerful tool, especially when in the hands of someone who knows how to use it. Shania OBrien breaks down the recent blush trends you need to know with makeup artist Amelia Singson Kemp.
The Resurgence of Blush
Makeup trends ebb and flow like tidal waves, but it appears that the dewy, sun-kissed look blush can provide is here to stay.
Professional makeup artist Amelia Singson is extremely pleased about the resurgence in the product after years of focusing on heavy contour.
“After two years in lockdown, our makeup preferences have changed,” she said. “We went through the whole no-makeup-makeup trend, and now its slowly inching its way back to sculpted but in a subtle way, thanks to the ‘Clean Girl’ aesthetic on TikTok.”
She added, “Speaking for myself, I really embraced my features over lockdown and makeup became more about enhancing what I have rather than disguising my face. There’s a shift towards a more natural, fresh look that gives the appearance of health (which I love).”
A Lifted Look
But blush has evolved from simply being used to give skin a naturally-flushed look; makeup artists have found a way to use blush and contour to create a temporary non-surgical facelift.
Amelia revealed that she really enjoyed the trend of people placing blush high on their cheekbones for a lifted look. “Placement is so important. Going back to what I said earlier about the makeup style being more of a subtle sculpt thanks to the Clean Girl aesthetic, the higher placement gives more of that sun-kissed look and when paired with a glossy highlight, can look gorgeous on anyone.”
Common Blush Mistakes and How To Avoid Them
However, Amelia warned that the product is extremely easy to misuse. “Too often have I seen people choose the wrong colour for their face; you should pick a shade to match your overall colour story. Think of it like planning your outfits, you want to make sure each piece complements the others!”
But figuring out an individual colour story for each client is difficult when you’re in a rush – so a professional tip Amelia shared is that if in vain, sticking to a neutral shade that is similar to your client’s lip colour is your best bet.
“Planning out a cohesive look can really tie a person’s whole face together,” she said. “Another hot tip would be to pop some blush on the nose, eyelids, and chin for a more cohesive look. It is still perfectly fine to use regular eyeshadow afterward, but the addition of the blush in those areas brings the look together and makes it feel less like the product is just a random bit of colour on the face.”
Amelia also spoke about the importance of being open to different blush formulas and textures. Every client has unique skin. The easiest way to know what will suit them best is for professionals to familiarise themselves with the different kinds of blush.
“There are no hard rules for what type of blush you should use,” said Amelia. “You can wear a cream formula even if you’ve been a powder wearer your whole life. The different textures have different finishes and you can also layer powder over cream for longer wear.”
Here are five blushes Professional Beauty is loving this season:
Curtis Collection Baked Blush in Bombshell
For more information on the Baked Blush, contact Victoria Curtis on 03 9421 5577.
Jane Iredale Glow Time Blush Stick in Enchanted and Glorious
For more information on the Blush Sticks, contact Margifox Distributors on 1300 850 008.
NARS Afterglow Cheek Palette
For more information on the Afterglow Cheek Palette, contact MECCA on 03 9420 7373.
Ere Perez Rice Powder Blush & Bronzer in Brooklyn
For more information on the Rice Powder Blush & Bronzer, contact Ere Perez on 02 9130 3582.
RMS Beauty Lip2Cheek in Beloved
For more information on the Lip2Cheek cream colour, contact MECCA on 03 9420 7373.
Read the current issue of our digital magazine here:
- For more news and updates, subscribe to our weekly newsletter
- Follow us on Instagram
- Like us on Facebook
- Join Australia’s largest network of beauty industry professionals on LinkedIn
- Subscribe to our print magazine
Have an idea for a story or want to see a topic covered on our site and in our pages? Get in touch at info@professionalbeauty.com.au.