The Intermedia Group and Reed Exhibitions are jointly pleased to announce the appointment of Professional Beauty magazine as the ‘National Media Partner – Beauty’ for the 2009 Sydney International Spa & Beauty Expo to be held on August 8 and 9 at the Sydney Convention and Exhibition Centre, Darling Harbour.
The collaboration between the two companies allows for a wider promotion of the Australian aesthetic industry’s premier event via Professional Beauty, the ‘bible of the Australian aesthetics industry’.
Professional Beauty Publisher, Simon Grover, said: “Professional Beauty has been a long-term supporter of the expo since its inception 17 years ago and is excited to be able to promote the event to its 9550 national circulation [CAB audited]. In doing so, it will broaden the support spectrum for its advertiser base – a significant number of whom are also exhibiting at the Sydney event.”
Professional Beauty’s July-August 2009 edition will feature exclusive contributions from the expo organisers and will be available at the Professional Beauty stand, as well as in the VIP lounge at the show.
For more information regarding Professional Beauty, contact Glenn Silburn glenn@intermedia.com.au
For more information regarding the Sydney International Spa & Beauty Expo, contact natasha.duivenbode@reedexhibitions.com.au