Aviva Labs opens US beauty and health academy

US sunless tanning brand, Aviva Labs opened its Beauty and Health Academy in November in Woburn, Massachusetts, USA,. The company claims it is the first manufacturer-owned and operated academy in the sunless tanning industry.

The Academy will offer international certification as part of the Aviva Labs Sunless Tanning Certification Series. Additionally, it will offer an ongoing curriculum of courses that encompass the entire scope of the industry, from business building, retailing and merchandising, waxing and aesthetics. It will be a base where collaborators, evangelists and other Aviva Labs community members can congregate to share ideas, seek guidance, learn business-building strategies, as well as, hone vital industry skills.

“Our industry has seen remarkable change over the past decade and the entire model of manufacturer, distributor, salon and spa to consumer channel is evolving. We believe a real partnership entails helping salon and spa customers grow their business, achieve greater profits and increase client satisfaction. It will take ongoing learning, determination, an inherent sense of trust and mutual respect for each other – our academy will be the foundation for this new partnering style,” said Mitch Bloom, founder, Aviva Labs.

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