Minx recently added a dose of style to American Basketball team Miami Heat's VIP crowd at the team’s annual premiere event at the American Airline Arena on January 25, 2011.
Photos: Charis Kirchheimer
The extravagant fan appreciation event featured casino games and carnival performers, but also treated VIP fans to some fancy pampering thanks to the nail technicians at 1160 Hair Salon of Bay Harbour Islands, Florida, who applied special-edition Minx with the Miami Heat logo to attendees.
“From the moment the doors opened we had a huge line of people eager to get Minxed,” said 1160 Hair Salon nail technician and hairstylist Christopher Perez.
“Most people had heard of Minx, but had not been able to try it out. We are so excited that we are now able to offer Minx in Miami, and tonight we could give everyone a chance to wear out the latest fashion while also displaying their Miami Heat pride,” continued Perez.
1160 Hair Salon owner Wendy Kahn had the idea of collaborating with the Miami Heat and Minx to create the specia- edition Minx specifically for this event.
Photos: Charis Kirchheimer
“Since Minx is a brand new nail fashion, we also took a moment to educate people about the product,” says Kahn. “Fans were particularly excited to realise that their Minx would last through the next couple of home games.”
Over 100 fans were Minxed with the Miami Heat logo during the two-hour event, including the Miami Heat Dancers who can now claim to have something in common with fellow Minx enthusiasts Beyoncé, Katy Perry and Lady Gaga.
Photos: Charis Kirchheimer
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