Multi-use devices are as effective as single-use devices if they are coming from a reputable manufacturer. In my role, I am responsible for the clinical training of, support and education for Cynosure customers and employees. A clinic owner may reach out to me to ask about Cynosure devices and more specifically about the clinical indication, the treatment outcomes and the clinical publication available to support the technology of interest. The type of training and support a clinic owner receives with a company can often influence their choice in a device.
With a multi-use handpiece device, the clinic can offer a wider range of treatment options to its clients and make their experiences
unique. The clinic can expand their services, especially when they have limited space available. It is also time- saving for the clinic to be able to treat multiple indications at once. Therapists have the opportunity to upsell to their clients and therefore increase revenue. A platform such as The Icon, for instance, consists of various handpieces where multiple indications such as hair reduction, skin rejuvenation, pigmentation and vascular lesions can be treated in one session. Results can be achieved quicker, increasing overall client satisfaction.
Another benefit to multi-use devices is that the clinics are only required to liaise with one company on areas like training, servicing and marketing needs.
Once a therapist is trained on the basics of light and energy devices, it is easier to develop their knowledge on the use of multiple hand pieces. The trainee therapist can increase their knowledge on how to perform a combination of treatments and can therefore offer customisable treatment plans to reach customer goals.
Receiving proper education from reputable companies will make all the difference in treatment outcomes because when the best methods are taught, a clinic will gain confidence in what they are doing.
This article first appeared in the January/February issue of Professional Beauty magazine. Download the issue here.
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