What’s on Our Radar for Summer 2024

PB’s eye on the ground and into the minds of Australian salon owners.

What to post on beauty salon social media

Socials for Salons

Social media strategist, Kayla Zigic has commenced the rollout of a line of What To Post cards under her membership, Socials for Salons. The series of physical cards provide beauty professionals with prompts on what content to create and post on their social media channels. Packs are designed to be layered, and can be tailored to pros offering specific services, such as lashes and brows. Each pack retails at $89. To buy, visit www.socialsforsalons.com.au.

Geske facial devices in Australia

Geske Arrives in Australia

German beauty technology manufacturer, Geske is now available in Australia under the distribution of INSKIN Cosmedics. Products are set to be retailed both in clinic and online with the directive to be sold as a client add-on, INSKIN founder Maria Enna-Cocciolone told PB. Geske was founded in 2022 and hosts a product portfolio of over 50 skin devices designed for consumer use. Devices range from facial cleansing brushes to handheld facial steamers, microcurrent technologies to microneedling tools. For more information, call INSKIN on 02 9712 8188.

Beauty salon linen uniform

Fresh Linens

Spring Spa Wear has expanded its range of linen uniforms with the release of its summer tunics and pants in Cinnamon. The retailer supplies to beauty salons, clinics and spas, providing solutions designed to be lightweight, breathable and sustainable. Cinnamon is the latest shade to drop, with items pre-washed to
avoid shrinkage and fading. For more information, email info@springspawear.com.

Vegheggi Phytocosmetics LIME range

A Lust for Lime

Italian skincare brand Vagheggi Phytocosmetics recently unveiled a nine-part range of vitamin C-infused
solutions called LIME. The line heroes ascorbyl tetraisopalmitate – an oil soluble form of vitamin C designed to penetrate the skin faster than alternatives without irritation. Professional Salon Brands
is the official distributor of Vagheggi in Australia. For more information, call 07 5564 6977.

Fast Fact: According to the Global Wellness Institute’s Global Wellness Economy Monitor 2023, the global personal care and beauty market is projected to rise 5.7 per cent to reach a value of $USD1,436.7 billion
($AUD2,254.7bn) by 2027.

What’s On

The Aesthetic Beauty Industry Council (ABIC) is set to host its second annual industry education event – ELEVATE 24 – on February 19 in Sydney. For more information, visit www.theabic.org.au.

COSMOPROF Bologna is coming March 2024

COSMOPACK and COSMOPROF Worldwide are set to run in Bologna, Italy from March 21 to 24. The international trade show will see around 250,000 beauty trade professionals convene for the series of exhibits and talks. For more information, visit www.cosmoprof.com.

International Lash Masters and Lash’d Eyelashes Eyelash Extension Business Conference is set to run on March 10 on The Gold Coast. Over 250 attendees will hear from leading figures in the lash industry. For more information, visit www.lashdeyelashes.com.

This photoshoot originally appears in the Summer 2024 print issue of Professional Beauty.

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