They showed us ‘Who they were’, now KMS will show the world!
KMS California announces the winners of The Real Project. These 15 ‘real people’ have won the opportunity to star in their very own TV spot as part of KMS’s TV advertising campaign airing on Channel GO! from 28 November.
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As a hair care brand, KMS California celebrates real people, real lives and individual style, ‘The Real Project’ called out to consumers and stylists to upload a 15 second video to www.therealproject.com.au capturing ‘who they are’.
With 101,737 video views on youtube, 15,225 visits to The Real Project website and 83 video entries, KMS California saw an array of creative individuals enter from Comedians to Snake Wranglers to Drag Queen’s. The top 15 videos can be viewed via the direct links below.
1. For some colorful lipstick ideas see:
Lip Addiction
2. See a very cute Noosa stylist with great hair:
Bracken
3. Check out this multi talented comedian, musician, triathlete and stunt man:
Kymbo Staton
4. For a family, fun loving mum who loves furry friends see:
Family-Fun-Furry-Friends
5. See a shopaholic, fashionista stylist:
Blondes have more FUN!
6. Watch a cat come to life:
Meow!
7. See a hair stylist who loves puppies:
Caroline XO
8. Check out a science loving hair stylist:
MAD Hair Science @ Lustre
10. See a guitar playing, hoola-hooper with colourful hair tips:
Monica’s Shameless Shenanigans
11. For a Drag Queen by night and a Gym instructor by day, check out:
Gym Drag Queen
12. See a hair stylist use her magic:
I’m a Little Bit Magic
13. Check out a spontaneous stylist in the swimming pool:
Agent Chappell Reporting!
14. A dancing queen shows us her moves:
Seriously KMS
15. See a TV star in the making:
Join my Arc
Louise Chamberlain, Marketing Director for KMS California says; “The KMS California brand celebrates real people, real lives and gives individuals the hair products to express their unique style. KMS’s The Real Project gave real people the platform to share their individuality with the world”.