Li’tya has launched an international e-commerce retail site www.litya.com designed for both stockists and consumers.
“The new Li’tya website will provide a user-friendly window and substantially boost access to the brand and its products for both spa partners and consumers. The website provides detailed information about Li’tya, its products and treatments,” Li’tya managing director and CEO, Bryan McGoldrick said.
Li’tya, meaning ‘Of the Earth’, is based on a commitment to ethical and sustainable manufacturing principles using sustainably wild harvested, pure Australian botanicals and organic ingredients. “Li’tya is very fortunate to have a deep connection with the Australian landscape, its flora and its indigenous heritage. Li’tya’s products and treatments draw on the deep history and culture of indigenous Australia,” Mr McGoldrick said.
According Li’tya indigenous advisor, Anne Warren, “This strong and true foundation for the company is core to its approach. Li’tya has consulted Aboriginal elders who are keen to share their knowledge and ideas about health and wellbeing… This knowledge has been and continues to be genuinely shared to educate and offer healing in a land of diversity and change, bringing the traditional understandings and healings into a modern context through products and treatments known as Li’tya.”
In addition to the retail shop front, there is a professional side to the website to improve the purchasing process for spa partners. Ordering stock is now much easier for Li’tya spa partners, who will be able to add or subtract to their personal shopping cart, reorder stock at the click of a button, ship to multiple addresses and access order history.
Li’tya has emerged as a unique and exclusive brand, carrying products that have evolved from years of research. The products are used and stocked in a number of leading day spas internationally including Spa Qualia QLD, Snake River Lodge USA, Gaia Retreat, NSW Aphrodite Hills Cyprus and Pinctada Resort WA.
Peninsula Hot Springs is one of the spas stocking Li’tya, owner Charles Davidson said of the brand: “Beyond being a highly effective premium product, Li’tya is a brand that has a philosophical and cultural basis. Li’tya is a story which guests can enjoy not only with the body but also the mind and spirit. The deeper one looks the more there is to learn and experience.”
Visit www.litya.com or call 03 9587 7088 for further information.