BeautWise Pty Ltd has been granted an Innovation Patent for its Beauty Feet product in Australia, making it the sole legal distributor of the innovative foot care product.
An official patent was originally granted to Roman Co. Ltd at the product’s launch in December 2008 in Japan.
Billed as Japan’s best-selling foot care product, Beauty Feet is designed to remove callus layers caused by excessive day-to-day friction. Unlike any product on the market, it prevents callus build-up without scrubbing, filing, sanding, scrapping or continuously applying heel balms.
BeautWise Managing Director, Wendy Liao said:
“The patent application process has been a huge milestone for us at BeautWise. Now that the innovation patent has been officially granted, we can proudly toast on protecting our market from cheaper and less effective substitutes. For the numerous beauty salons that have already introduced Beauty Feet into their existing product lines and signature pedicure treatment packages, we say congrats to you too!”
Beauty Feet is exclusively available throughout Australia at leading participating beauty salons.
For further information about Beauty Feet and to view the on-line video visit: www.beautwise.com.au/products.php.