In an industry first, Australian made and owned Planet Eve Certified Organics is the first organic product to win a prestigious 2012 Glosscar Award with its Super 5 Eye Firming Gel. Voted ‘Best New Eye Treatment’ by savvy beauty reviewers on www.beautyheaven.com.au, the Super 5 Eye Firming Gel took out the prestigious award in a category dominated by well-known international cosmetic brands.
“Since it was first released last year, Planet Eve Certified Organics Super 5 Eye Firming Gel has been an instant hit. Super 5 Eye Firming Gel actually works and the five ‘super-hero’ natural ingredients all work in synergy delivering key benefits while reassuringly free of any potentially harmful synthetic chemicals, dyes, fragrances, preservatives and pesticides,” said Planet Eve founder, Lorelle Yee.
“On behalf of Planet Eve, I’m genuinely thrilled we’ve won a coveted Glosscar Award. It’s the best testimony from Australian consumers,” says Lorelle. “Our boutique range is dedicated to premium, genuine organic beauty products that are also highly effective. We believe all women should expect that what they put on their skin is not only effective but is also good for their skin, health and wellbeing – that’s why Planet Eve products are certified organic.”
With thousands of new skin care products launched every year in Australia in a market dominated by international cosmetic giants with large promotional budgets and resources, a 2012 Glosscar Award is an incredible achievement for a small Australian brand like Planet Eve.
“My aim has always been to create an authentic organic skin care range that isn’t just natural, but also highly effective. There is nothing more rewarding than hearing our customers tell us first hand how much they love the brand and our product range,” says Lorelle, whose brand inspiration was Eve, the world’s first woman and a symbol of life-giving abundance. “The Garden of Eden was full of life-giving antioxidants, vitamins and minerals and that’s the kind of pure, natural life force I wanted to inject into my products.” From the Amazonian Acai Berry and vitamin-rich Rosehip Oil to Camellia Seed Oil and Bulgarian Rose, Planet Eve products are enriched with natural ingredients that have been used for centuries for their natural power and skin rejuvenating benefits.
Every Planet Eve product is a minimum 95 pert cent certified organic, 100 per cent naturally derived and contain no synthetic chemicals, no pesticides, no artificial fragrances or preservatives, no artificial colours and no GMO ingredients. All Planet Eve products are accredited by Choose Cruelty Free and PETA (People for the Ethical Treatment of Animals).
Designed for consumers who demand their skin care contains ingredients that are ‘good enough to eat’, Planet Eve has been wholeheartedly welcomed by both women and men looking for pure, authentic organic beauty products that boosts skin health and wellbeing.
“Winning a Beautyheaven Glosscar for Best New Eye Treatment shows that consumers readily embrace a quality certified organic product that is both luxurious and effective” says Lorelle.
Designed specially for tired, puffy eyes, Super 5 Eye Firming Gel features five key Super Hero ingredients, including Acacia (to firm and tighten), Gingko Biloba (to stimulate), Aloe Vera (to cool and refresh), Rose (to soothe and hydrate) and Acai berry (for an antioxidant boost). Keep this purse-size product handy when you’re on the go or store it in the fridge for an extra cooling effect.
Like all Planet Eve Organic products, the Super 5 Firming Eye Gel contains more than 95 per cent certified organic ingredients.
Visit www.planeteveorganics.com to find out more.