Beauty editors and selected media were invited to spend ‘A Morning with Miranda Bond’, CEO of Inika Cosmetics at True Solutions International HQ on Tuesday, May 24 at Sydney’s Zetland.
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Greeted with fresh and fruity mocktails and trays of delicious canapés, guests were ushered into a room where cute little bags of Inika products were waiting for them on their chairs.
Managing director of True Solutions, Mandy Gray gave a warm and heartfelt introduction and then passed over to the lovely Miranda Bond.
Miranda chose not to go into Inika's history, as most beauty editor’s in the room know her background well, and most are well-established Inika fans.
She decided to briefly spoke of Inika’s decision to join True Solutions International. The main reason being able to leave the brand in capable hands while the Inika team focused more on international distribution.
As of June 5, Inika will be the only mineral makeup brand at True Solutions, as bareMinerals is being withdrawn from the Australian market.
As well as a passion for all-natural products, Miranda also loves fashion. She showed guests a presentation of the latest fashion trends from Fashion Week shots in New York and Paris.
Bold colour and bright pops are certainly on-trend for this season. This is reflected in her choice of the Inika eyeshadow shades, lips colours and warm blushers.
Miranda also touched on her commitment to making products that are certified vegan and certified organic. Continuously reformulating products, more than half the range is now certified organic with the Organic Food Chain (OFC).
Recently recognised at the InStyle and Audi Women of Style awards in Sydney, Miranda’s profile continues to grow and strengthen.
Contact: True Solutions International 1800 808 993.