QUESTION: When looking to invest in technology, which factors should most influence your purchasing decision and why?
LEARNING:Fostering and maintaining business partnerships is crucial.
Mandy said when looking at technology, you first had to make sure it delivered results, then ensure the client’s safety.
Metro said as a clinic owner she considered training support very important, while Daniel said support from the supplier was crucial.
Karen said most important for her was return on investment, while Meredith said she always looked for distributor support.
Mathew said people wanted an enduring business partnership with the company, while Kaz said market awareness was very important.
Bruce praised the importance of peer review clinical articles to show that a product really worked.
Watch the video at the top of the page for the full discussion.
FULL ROUNDTABLE 5 VIDEO LIST:
Industry Roundtable 5 – Investing In Technology
Making The Right Purchasing Decision
The Best Piece Of Technology
Dealing With Discounting
Successful Financing Of Equipment
Cheap Technology Isn’t Worth The Risk
Keeping Up With The Latest Technology
Meet Our Industry Roundtable 5 Suppliers
Meet Our Industry Roundtable 5 Salon Owners