Homegrown brand Peach Juicy Skin bets on e-commerce growth with move to Gold Coast premises

Founded by business partners Vanessa Cox and Vanessa Winter, Peach Juicy Skin this month took the wraps off their new premises in Burleigh Heads. The multi-purpose office will serve as the distribution centre for their online store that sells a line of locally designed makeup and beauty supplies with a particular focus on cosmetic tattooing. The facility also has a dedicated cosmetic tattooing training room and treatment suites.

The Peach Juicy Skin business has evolved from a single, popular tattooing aftercare product developed by Ms Cox over more than 20 years in the industry. Ms Winter, a client of Ms Cox for more than a decade, joined the business after an extensive career as a software industry executive with some of Queensland’s most successful SaaS businesses.

Ms Cox said the opportunity to consolidate all aspects of the business – product sales, training and treatments – under one roof would allow the company to take the Peach brand to a much wider audience.

“Developing cosmetic tattooing aftercare products has been a passion of mine for many years and to bring it together with a great new online store and dedicated training and treatment facilities is a dream,” she said. “We’ll now be able to train a whole new generation of cosmetic tattooists to help meet demand across the beauty industry.”

Ms Cox was originally trained by legendary Queensland make-up artist Napoleon Perdis and has worked at various locations across the Gold Coast for the last two decades. She sold her last studio at Justin Lane in Burleigh last year to focus on development and expansion of the Peach brand.

She has undertaken extensive training across all aspects of Permanent Make Up (PMU) both in Australia and overseas and partners with other national and international educators for advanced education for those in the PMU and beauty industry. As well as training, she is a highly sought-after PMU artist that has treated a range of celebrities, including Elsa Pataky (Hemsworth).

As well as cosmetic tattooing, Ms Cox also provides a range of paramedical tattooing services, including skin and scar rejuvenation and 3D areola tattooing.

The Peach online store will focus primarily on B2B sales to individual therapists and studios Australia-wide with more than 40 products ranging from tattooing aftercare wipes, wash and balms to permanent make-up machines and lash lift and brow kits.

Ms Winter said the training studio would offer cosmetic tattooing training courses for beauticians, make-up artists and cosmetic injectable nurses wishing to expand their service offering.

“The certificate courses will allow students to add a new feather to their bow, and the confidence they have access to the best and most experienced trainers in the country,” MS Winter said.

“We have a adopted a very intensive learning process with classes being done one-on-one with the student. This ensures the students get practical, hands-on training they need to be able to become a leaders in their field.”

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