Mineral makeup brand Youngblood has joined forces with Swarovski in a high-fashion editorial photoshoot.
As a collaborative effort between the two brands and blogger Oz Beauty Expert, the images will be featured as magazine editorial and used for marketing collateral to promote Youngblood. Salons and stockists are welcomed to share these images on social media to flaunt the creative abilities of Youngblood products.
At the shoot, models were transformed using Youngblood products exclusively with creative direction led by hair and makeup artist Bonnie Gillies from the blog Oz Beauty Expert.
The looks created were sleek and modern, mimicking the shine and gleam of Swarovski crystals.
According to Lisa Williams, director of Professional Beauty Solutions, this partnership exudes high-end luxury and creativity – aligning with the visions of both brands.
“Youngblood’s alliance with Swarovski gives credibility to our brand within the fashion industry and illustrates the full capacity of our products.” Lisa said.
“Many people have the misconception that mineral makeup doesn’t allow for good coverage or creative makeup looks, Youngblood demonstrates that it is possible to look good and be kind to your skin.”
For more information visit http://youngbloodmineralcosmetics.com.au/