Original Mineral and Veronica Beard

Original and Mineral was the official hair sponsor for Veronica Beard Fall Winter 2013 presentation.

Original & Mineral wanted to interpret the traditional cowgirl hair style by giving it a unique twist

Veronica Miele Beard and Veronica Swanson Beard “We were so excited when O&M came on board as they have such a fun and fresh vision,” says the design duo. “Janelle was so lovely to work with. Not to mention, everyone on our team, including us, are now hooked to the products, which is important to us when entering a partnership.”

“After hearing the brand’s inspiration, we knew that we wanted to interpret the traditional cowgirl hair style by giving a unique twist,” says O&M Creative Director Janelle Chaplin. “A deconstructed side fishtail braid combined spirit of a modern cowgirl’s hair the overall theme of the collection.”

For more information on Original & Mineral visit www.originalmineral.com

Leave a Reply

Back to top