Dream Week is a platform that engages many partners of the cosmetic industry in retail and publishing to offer hope and awareness for the Look Good Feel Better program, a free national community service for cancer patients. Look Good Feel Better has been helping cancer patients deal with the appearance related side effects of treatment for 22 years. Now available in over 180 hospital locations around the country.
The Cancer Patients Foundation, in association with the cosmetic industry is proud to announce David Jones, Myer and Terry white Chemists as official retail partners of Dream Week.
The celebration of Dream Week nationally will take the message of the program to the community and help raise vital funds so more cancer patients can benefit from this uplifting workshop experience. In several downtown stores specific information points will be established to assist with informing customers about this valuable program.
From Sunday September 9-15 2012, David Jones and Myer will donate $1 from the sale of every lipstick and lip gloss to Look Good Feel Better. Terry White chemists are also on board for 2012, selling Dream Week pins in all of their 33 chemist stores. All three retailers are also devoting resources to promotion and education of customers about Look Good Feel Better through instore promotion, digital media and catalogue and windows.
In addition, there will be four pop up Kiosks for Dream Week in: Chadstone Melbourne, Westfield Sydney, Chermside Brisbane and Westfield Bondi Junction.
Beautiful Dream Week merchandise all emblazoned with the Beautiful Tree of Dreams will be available. All proceeds will help more cancer patients attend the free Look Good Feel Better workshops. Every store will sell a beautiful Tree of Dreams pin for $5.
Throughout 2012 over 120,000 Australians will be diagnosed with cancer. To ensure more cancer patients can benefit from this free community service program, to lift their spirits and restore self-esteem we must spread the word.
Visit www.dreamweek.org.au to find out more.