This week is the inaugural Pantene Beautiful Lengths National Donate Your Hair Week in Australia. Monday 12th November saw a hair donation event at Martin Place in Sydney CBD with Pantene ambassadors Barney Martin and Zoe Foster leading a charge of 54 women who donated their hair to the campaign.
Alongside its charity partner Look Good…Feel Better, Pantene offered free haircuts with leading hairstylist and Beautiful Lengths ambassador, Barney Martin, and his team of expert hairdressers to every woman who pledged their ponytail. Barney’s fellow Pantene ambassador, beauty expert, Zoe Foster, was on hand to offer advice on styles and treatments.
Barney commented: “I was overwhelmed by the generosity of the women turned up to donate their hair to Pantene Beautiful Lengths. I’m so proud to have been a part of this brilliant campaign and I hope women across Australia continue to donate and go short for summer – there’s no better reason to!”
Zoe commented: “Being able to experience firsthand the women giving up their beautiful luscious locks to donate to Pantene Beautiful Lengths was very inspiring and humbling. I loved being able to offer them advice on their new short styles and they all left looking truly fabulous. Being part of Pantene’s campaign to support women with cancer has been an amazing experience so far and I hope lots more women decide to chop off their ponytails ready for summer.”
Beautiful Lengths is the first program of its kind in Australia to inspire women to grow, cut and donate their hair to be turned into real-hair wigs for women undergoing cancer treatment.
Visit beautifullengths.com.au to find out more.