What is your major consideration when investing in technology?
The support the company offers is the most important factor to me. Most devices will be in the clinic for many years so I not only look at upfront training but also ongoing training, how are the machines serviced and where, and what the process will be if I have a breakdown. I like to work with established companies and is important to me to know how long the company has been in business. I also seek referrals from other people who have purchased the product as confirmation that the company is delivering the support levels that I want.
What will be your next investment from the technology category?
The next technology investment I am considering is a good quality radio-frequency (RF) system. I am attracted to the concept that a good quality systems will allow multiple treatments to be performed with the one device and that RF can reduce risks when performing rejuvenation treatments on darker skin types. As with any device I purchase I am looking for excellent clinical performance and I want to know I am going to get great back-up support from the company I deal with.
This article first appeared in the September/October issue of Professional Beauty magazine. Download the issue here.
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