We expect a lot from our staff: we want them to not only turn up on time, we want them to work in our business as if it were their own. We want them to uphold the values of our salon while ensuring all clients receive outstanding service. On top of that, we want them to enjoy their job because we know that it they’re happy, they’ll stay.
Building a strong company culture within your salon is paramount in maintaining hardworking and happy staff. Here’s how to do it.
Encourage connection
This doesn’t just mean a brief chat before the doors open in the morning; it’s more than that. Whether you have a monthly drinks evening, a pre-opening breakfast, or regular team-building activities, make sure you create opportunities for your staff to connect away from the stresses of their job. Wellness days are a big winner too – just make sure they don’t take place at the salon!
Serve the community
Make it a team choice on how you do this, but working together to help those in need is a great way to instil a sense of combined achievement. Whether you donate a percentage of profits to a charity, or you offer staff paid volunteer leave to spend helping community members, doing this as a team will strengthen bonds and create a sense of combined satisfaction.
Aim for sustainability
The younger generation of beauty therapists are of the generation that feels it is their responsibility to ease the stresses placed on the earth, by the generation that came before them. That said, having a clear view of your salon’s policy toward sustainability will be not only appreciated, but demanded by your staff. Be clear on the efforts being made to use less plastics, produce less landfill and stock earth-friendly products.
Keep going
An outstanding salon culture doesn’t happen in an instant. It takes time, open communication, assessment, re-assessment, employee feedback, tweaking and commitment. Keep going, knowing that the positive culture you are creating is one that will serve your business well for years to come.
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