With cheaper, faster, stronger technology than ever before, the future of laser hair removal never looked so good. But what about the risks, and the impact on the waxing industry? PB chats to Laser Clinics Australia’s founder to get the scoop.
The last decade has seen a huge shift in the way clinics consider hair removal. Gone are the days when the wax pot was the only option a salon could offer. With laser technology more cost-effective and powerful than ever before, permanent hair removal is no longer a fantasy. But what are the risks involved and how will it impact the industry over the next decade?
Professional Beauty sat down to get the answers to your most pressing laser questions with Laser Clinics Australia founder, Babak Moini.
How did Laser Clinics Australia start?
“Laser Clinics Australia was started in 2009 by myself and my business partner Alistair Champion. We saw an opportunity in the market to create something really unique – sitting in between a traditional beauty salon and a plastic surgeon. Our key points of difference were that we offered a simple selection of laser hair removal, Botox, fillers and skin treatments using just one skincare range, Skinstitut.”
Why do you think laser treatments have skyrocketed in the last five years?
“I think the dramatic fall in prices, largely due to our presence in the market plays a role in their rise in popularity. Prices are up to 90 per cent cheaper than they were 10 years ago. There is also a general trend for people to get rid of unwanted hair permanently and the freedom that comes with that. Celebrities such as the Kardashian sisters openly discussing laser hair removal has helped take the treatment mainstream.”
What are the benefits to laser hair removal over traditional waxing?
“Laser hair removal trumps waxing in every way. It’s permanent, there’s no risk of cross contamination, it’s faster, cheaper, relatively pain free and completely eliminates the issue of ingrown hairs. As a side benefit it can also rejuvenate the skin by stimulating collagen production and helping to fade sun and age spots. What’s not to love?”
There is some general apprehension from consumers and clinics about the dangers involved in laser, do you think these are founded?
“A lot of apprehension actually stems from the competitive nature of the market and the huge investment in the technology that is required of salon owners. With the price of treatments trending downward, salon owners are cautious about investing $100, 000 in equipment. The other side of it is the perceived risk factor. I really think it all comes down to education. Laser is a safe procedure, particularly when the equipment is purchased from leading manufacturers who invest heavily in research and development. The main risk comes from the operator who needs to understand laser physics and skin reactions. All of this can be overcome with ongoing training and education.”
How do you see the future of laser technology in Australia?
“Laser technology for hair removal will remain relatively unchanged as it has done for the past two decades. There have been minor changes and improvements, but the technology has essentially remained the same. It will continue to increase in popularity and become the go-to hair removal method of choice. Laser technology, in particular, laser penetration for skin rejuvenation is set to see a dramatic change. If you think of where mobile phones where in 1992 and compare that to where they are today, the same can be said for laser penetration technology today and where it is heading. The main improvement will be even better results with less downtime.”