Say goodbye to the concealer and dark foundation routine, this season getting your clients looking sculpted is all about tontouring.
No, we didn’t make a typo. Tontourting is a thing, or at least in the beauty industry, and it’s blowing contouring out of the water.
So what is it exactly?
Set to be the hottest beauty trend this Summer, tontouring is the practice of using self-tanner in place of stick foundation to create a more sculpted, and naturally bronzed, glowing look.
How does it work?
Typically self-tanner is applied to the client’s entire face, ensuring the product is applied evenly, from the forehead to the collarbone. Then, a stippling brush dabbed in a darker tanning shade is used to work additional self-tanning product in, closer to the hairline, to create the illusion of a shadow, as in regular contouring, before an angled brush is dipped in the same formula and lightly swept into the sides of the nose and hollow of the cheeks for a sculpted finish.
The tontouring toolkit
Why bother?
Simply put, tontouring is every lazy client’s dream. Because the look lasts as long as a regular faux tan, clients can maintain a contoured look from morning to night, without having to worry about product application, plus it offers a more natural look for Summer, when you’ll be trying to persuade clients to move away from heavier makeup products as the humidity is turned up, so it’s really a win for everyone!
Have your say: Would you try tontouring?