The world’s first makeup printer has arrived

If you struggle to find the right coloured eyeshadow,  blush or brow powder you will be pleased to know that you can now print your own using “16∙7 million colours” thanks to the launch of the world’s first 3D makeup printer.

Weighing just under a kilogram, the Mink enables users to transform any digital images into wearable makeup in less than 30 seconds.

Users simply open the Mink app and import an image from the internet, camera roll or social media. After choosing whether to print the whole image or a single colour within it, users then insert a Mink makeup sheet into the tray and press ‘send to print’. Fifteen seconds later the printing is complete and the makeup, created “in accordance with the FDA rules for cosmetics”, is ready to wear.

Grace Choi, the CEO and co-founder of Mink, first launched the  “revolutionary concept of printing makeup” in 2014 and has since refined it to now deliver  “exciting and quality features for an incredible consumer experience”.

“I am thrilled to finally be able to share the Mink experience with everyone, and excited for the road ahead,” she said.

Mink president and co-founder Janet Kim says that the new printer meets the demands of today’s consumers who “have higher expectations on how and where the products they consume fit into their lifestyle”.

“Mink understands the shifting landscape for on-demand and flexibility, and beauty is no exception,” she said.

“We are excited to provide a new distribution platform for beauty as well as connecting to the different consumer touchpoints across physical, web and social.

“Finally bridging images that inspire beauty and transforming them into makeup in a snap.”

The Mink printer will retail for US$395.

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