On Friday August 22 the tanning industry was invited to Naked Tan HQ for an exclusive launch party in Alexandria, Sydney.
Industry salon professionals, Naked Tan clients and members of the media attended the unveiling of Naked Tan’s Spring/Summer 2014 rebranding. The rebranding included a complete new look with fresh marketing collateral and a range of retail and professional products with updated packaging.
Lea Taylor, founder of Naked Tan, introduced guests to the new Naked Tan in her presentation where she shared the journey leading up to all this. She also invited guests to experience the journey through behind the scenes photos and videos.
To complement the new look Naked Tan, a new philosophy and brand motto was created – “you deserve it!”
Guests were treated to French bubbles and canapés on the night as they learnt how their businesses could benefit from the rebrand.
For more information visit nakedtan.com.au or call 1300 365 683