Jane Iredale has been awarded the Health and Beauty Association’s International Package Design Award (IDPA).
Tom Branna, vice president, editorial director of HAPPI & Beauty Packaging Magazines, Jane Iredale, founder, president and CEO of Iredale Mineral Cosmetics and Jill Birkett, brand Director, Beauty & Wellness, HBA Events.
Great Barrington, manufacturer of the prestige make-up line Jane Iredale, recently announced that Eye Steppes, the newly launched range of innovative custom eye shadow palettes, has won the IPDA from the Health and Beauty Association (HBA).
This award was presented to Jane Iredale, founder, president and CEO of Iredale Mineral Cosmetics at the HBA Global Expo & Conference on Tuesday, September 28th at the Jacob Javits Center in New York City.
The HBA Global Expo and Conference is the largest product development event for the cosmetic, fragrance, skin care, personal care, and well-being industries.
“This award is truly an honor for our entire company – we pride ourselves on constantly innovating with the use of the highest quality ingredients, natural formulas and beautiful packaging,” says Jane Iredale.
“Our goal is to always deliver a product that enhances the lives of women through its effectiveness, simplicity and beauty and we will be continuing this momentum in the next year,” adds Iredale.
The IPDA showcases the best-finished goods products in cosmetics, fragrance, personal care, skin care, and sustainability categories among over 200 brands, making this win for Jane Iredale even more exceptional.
“We are so pleased to award Eye Steppes from Jane Iredale with this award because of their originality, design concept and technical competency,” says Jill Birkett, Beauty & Wellness Brand Director, HBA Global.
As the longest running package design awards in the beauty industry, major brands, niche players and indie companies have all won HBA’s IPDA awards for their stand-out package design and engineering achievements.
Contact: Jane Iredale Australia 1300 850 008.