Natural Products Scandinavia Awarded

Natural Products Scandinavia has scooped its first big industry accolade after winning Best International Launch at the annual Exhibition News Awards ceremony at the Lancaster London this month.

The first dedicated international trade show for natural and organic products based in the Nordic region, Natural Products Scandinavia, which took place in Malmö, Sweden, last October, enjoyed strong industry and association endorsement from its inception and attracted 2,009 attendees from 65 countries to its inaugural event in 2012.

Now in its seventh year, the Exhibition News Awards brought together over 800 industry professionals to recognise and celebrate the achievements of both individuals and companies that made an exceptional contribution to exhibitions over the past 12 months. Natural Products Scandinavia triumphed in the hotly-contested Best International Launch category ahead of Grand Designs Australia (organised by Media 10/Diversified Exhibitions Australia), PROPAK West Africa, and CPhl South East Asia.

Event manager Zoe Jackson-Cooper, who joined the company just five months before the launch, was delighted to accept the award on behalf of the entire Natural Products Scandinavia team: “From design and marketing, to sales, finance and operations – we do everything in-house so we’re extremely proud that Natural Products Scandinavia has been recognised by the industry in this way. For our first non-UK event to have won Best International Launch really is amazing and full credit must go to the whole team here at Diversified UK. We are not saying it was easy but all our hard work certainly paid off!

“It’s such a fantastic endorsement for the show going forward,” adds marketing director Sam Sloan. “We always knew that there was a real need within the natural and organic industry for an event like this in Scandinavia but the way it has been so positively received internationally has been beyond even our greatest expectations. We would like to thank our exhibitors, visitors, and partners for helping to make Natural Products Scandinavia’s launch event so special. We share this honour with them.”

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